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Jan 19, 2022

Talking babies and their view on nappies

Author
Think Better Group

Educating consumers is a vital step in the next phase of transitioning to a plastic free world.  As such Ecoriginals partnered with Melbourne creative agency Kindred, to create engaging and entertaining videos of babies doing the storytelling.

It has been at the top of mind for the team at Ecoriginals who have been working tirelessly over the past 3 years on research and development with the ultimate goal of being plastic free within its entire product range. From world first biodegradable and home compostable nappy packaging, home compostable wipes to a plastic neutral nappy range, Ecoriginals is well developed on its journey.

And with Plastic components making up over 70% of a majority single-use nappies in Australia (equivalent to 10g of plastic in just one single-use nappy -  That's one plastic bottle in each nappy!) its time for change. Every layer of an Ecoriginals nappy is made from 100% plant-based materials, and with every order they recover the equivalent 25 plastic bottles from the world’s oceans in partnership with PlasticBank

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