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Our Brands Eliminate the Need for 760 Tonnes of Plastic a Year 

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We Are Providing Solutions to Single-use Plastic:

760 tonnes

Virgin plastic prevented from entering the ecosystems each year


Single-use plastic bottles prevented from entering the ocean each year

And Removing Plastics From the Environment:

80,502 kg

Plastic waste collected in vulnerable coastal communities


Plastic bottles prevented from entering the ocean a year


Communities positively impacted via our partnership with Plastic Bank

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Our Plastic Mapping Tool

We have developed extensive tools on calculating plastic usage and have built offsetting tools which we offer to other third parties.

If you have a brand that fits our goals or want to learn more about plastic offsetting; then please contact Think Better Group.

End-of-Life Solutions 

We are working together with specialised partners worldwide to address end-of-life solutions. 

Whether that is from our coffee roaster business recycling their coffee capsules or our wetsuit business offering innovative ways to up-cycle its customers old rubber.

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Sustainable Consumer Brands

Think better group owns and operates leading consumer brands which focus on delivering environmental sustainability in high growth markets.

Meet Our Brands
Sustainable Consumer Brands

Sustainable Consumer Brands

Think better group owns and operates leading consumer brands which focus on delivering environmental sustainability in high growth markets.

View Our Brands
Think Better Group

Our ESG Vision

As a group of businesses with an overarching passion and focus on doing better for the environment, we have set metrics and targets to reduce our impacts on the planet.

Three pillars to our ESG vision:


Materials upcycled. Plastic Offset. 100% Biodegradability.



100% emissions offset.



Co-investment in local initiatives.

Our Brands

Our Brands - Elevating the Circular Economy

Our leading principals drive the core focus for our brands. Reduce/ Re-use , Recycle and Upcycle initiatives.

We compliment this with the unique visions of each of our founders which  are encompassed in the broader strategies  of Think Better Group.

We identify stand out brands, in high spend consumer marketplaces, acquire them or secure exclusive distribution rights and then work with them to increase value and profitability through solidifying ESG credentials.

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Be better

Be better

Our focus is to look for ways to reduce, reuse and recycle. All our brands are at varying stages of their green journey but all aligned by the same goals to do better by our customers and our planet. The TBG team has developed the framework, process and partners relationships required to support our brands in their future ‘be better’ green initiatives.

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Why us

The authenticity, credibility and specialised support services provided by the TBG to brands provides the stability and platform required to deliver growth and scale. This leads to exposure and exponential sales.

Our innovative and commercial approach alongside with our unparalleled knowledge-base gives us unrivalled insights on identifying gaps and opportunities in the market, across all industries we service.

Why us

Get in touch

Think Better Group is enabling brands to move to a new level in product development and success across multiple markets. Get in touch if you're interested in partnering with us.

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